Employment: Full Time
Location: Washington DC or Remote
HCN seeks a Partnerships Lead to navigate and drive our efforts in developing and activating a robust network of Hispanic/Latinx and Multicultural (Black/African American, Native American, Asian, NHOPI and MENA) serving organizations and trusted leaders on national, state, regional and local levels who share our mission: To address health equity and social determinants of health (safety, financial literacy, climate/environment, education, workforce development, immigration and civic engagement) in ways that improve quality of life.
Our Partnerships Lead is a natural and charismatic relationship builder. You thrive on developing and cultivating connections with partners who work with, serve, and are part of the multicultural communities they serve on the ground. You have the ability to recruit, engage, retain, grow and mobilize active partners long-term.
As HCN’s Partnerships Lead, you will oversee our two on-the-ground networks: 1) stakeholders, including community- and faith-based organizations, civic, special interest and advocacy groups; and, 2) health workers, such as healthcare providers (doctors, nurses, allied health workers) and community health workers. Our goal is to position HCN and our nonprofit sister organization as the go-to resource for stakeholders and health workers seeking to enhance their own outreach and community service programs.
You will be responsible for formalizing and growing our stakeholder and health workers networks, and ensuring we are providing a regular cadence of services to partners that are mutually beneficial. When specific initiatives and opportunities arise with our sponsors — which are typically funded by government, nonprofit, philanthropy and private sectors who support our mission – you will also be involved in strategy, planning, community engagement, partnership building, fundraising support, program implementation, and outcomes measurement. Working together with our extended team across HCN and our sister 501c3 nonprofit organization, World Voices Media, you will activate our partners via organic and paid efforts in ways that align with each partner’s own mission, and manage each partnership by monitoring, tracking and reporting on qualitative and quantitative performance to gauge how well we are collectively fostering positive impact in the Multicultural communities we serve.
About HCN:
HCN (formerly Hispanic Communications Network; hcnmedia.com) is an award-winning, data-driven and culture-first, full-service solution providing communications, marketing, PR, advertising and grassroots outreach support focused on one mission: improving quality of life for Latino and Multicultural communities in the US and globally. HCN also serves as the largest producer and syndicator of social impact media serving Hispanic/Latino, Black/African-American and Multicultural communities and stakeholders in the US via our consumer-facing brands La Red Hispana (laredhispana.org), LatinEQUIS (latinequis.com) and Melanin Thriving (melaninthriving.org).
Core Responsibilities:
- Lead the overall planning, implementation, coordination, and evaluation of HCN’s formalized partnerships networks strategy to generate effective stakeholder and health worker engagement.
- Develop, facilitate and maintain strategic alliances/partnerships with Hispanic/Latinx- and Multicultural serving public, private and non-profit organizations to develop, integrate and implement program priorities. Examples of these groups are national advocacy groups, community and faith-based organizations, hometown associations, promotores de salud, elected officials, subject matter experts, media personalities, influencers, and other trusted voices among diverse communities and audiences.
- Design and coordinate strategies that mobilize the involvement of community groups and community leaders to work toward specific outcomes. Establish commitments from partners on the level of activations in which they are interested and willing to participate, ranging from general long-term activations to specific short-term programs.
- Design, write and execute monthly e-newsletters, and market research surveys on regular and on an as-needed basis.
- Co-create the partnerships program with leaders from partnering organizations to ensure HCN’s services meet their needs.
- Assist in the design of a marketing strategy to build brand visibility and brand equity of HCN and our sister nonprofit organization World Voices Media to increase brand awareness, recognition, alliances, and desire to work together.
- Collaborate with the Digital team to build, launch and maintain a partner resources hub on our owned channels (La Red Hispana, LatinEQUIS, Melanin Thriving, HCN).
- Create and manage a partnership CRM that tracks all communications, feedback, activations, feedback and qualitative + quantitative metrics of actual performance.
- Recruit and manage partners with organic and paid sponsored initiatives. Activations may include capacity building and training, events participation, interpersonal outreach, canvassing, promotions via partners’ owned digital and social media channels, and subject matter expert or trusted voices recruitment.
- Monitor, track and report all partner activations, ranging from e-blast metrics to use of outreach materials in partners’ own e-newsletters, websites, social media, meetings or other outreach efforts.
Experience/Skills:
- 3+ years in a partnership or relations development role required.
- Previous experience organizing and managing a diverse group of individuals (i.e. community leaders, community- and faith-based organizations, corporate, government officials, agency leaders, etc.).
- Demonstrated success in planning and directing dynamic projects within budget and with measurable results.
- Strong analytical, critical thinking, and problem-solving skills.
- Excellent written and verbal communications and skills.
- Background as a community organizer/mobilizer is a strong plus.
Requirements:
- Passion for or experience working with US Hispanic/Latinx or Multicultural communities.
- Strong interpersonal and pitching skills, including the ability to develop trusting relationships with community organizations and health workers reaching at-risk and underserved audiences.
- Strong research and writing skills.
- Tech savvy and able to learn new database systems quickly.
- Solid experience working with eblast tools (MailChimp, etc), Social Media Platforms (Facebook, Instagram, TikTok) and CRMs (Salesforce, Hubspot).
- Solid experience reporting on metrics and outcomes, program evaluation and ability to pivot strategies to meet goals quickly.
- Excellent organizational and time-management skills. Self-starter, proactive, and able to work independently and in team settings.
- Minimum of a BA/BS degree in any discipline.
- Spanish-language proficiency preferred but not required.
How to Apply:
Submit a customized letter of interest outlining your unique value proposition to HCN / La Red Hispana, as well as your CV to careers@hcnmedia.com with the subject line: Partnerships Lead.