Summary of Work Samples
1. Promotional Videos
- Juntos Sí Podemos, HHS COVID-19 Public Education Campaign
- We Can Do This, ASPA HHS Vaccine Confidence Public Education Campaign
- Ahora es su turno, CMS Medicare COVID Flu Vaccine Campaign
- Return to Screening Campaign, American Cancer Society
- US Decennial Census 2020, Native American Outreach Campaign
- ResCare Advertising Campaign
- Department of Defense Sexual Assault Prevention and Response Office (SAPRO) Sexual Assault of Military Men Awareness and Prevention Campaign
- Louisiana National Guard Recruiting Campaign
- Papa John’s Pride Month Campaign
- National Museum of African American Music Black and Proud Campaign
2. Graphic Treatments
- African Swine Fever Campaign, USDA APHIS
- CMS Medicare COVID Flu Vaccine Campaign
- US Decennial Census 2020 – American Asian Outreach Campaign
- Return to Screening, American Cancer Society
- US Small Business Administration Native American Outreach Campaign
- US Decennial Census 2020 – Native American Outreach Campaign
- Department of Defense Suicide Prevention Office (DSPO) Suicide Awareness and Prevention Campaign
- Hillsborough County Voter Education Campaign
- National Museum of African American Music Black and Proud Campaign
3. Audio Clips
- African Swine Fever Campaign, USDA APHIS
- Juntos Sí Podemos, HHS COVID-19 Public Education Campaign
- COVID -19 Public Education Campaign Native American
- US Decennial Census 2020 – Native American Outreach Campaign
- HHS COVID -19 Public Education Campaign African American Radio PSAs
- Salud a Nuestro Alcance – Centro de los Derechos del Migrante, Inc
4. Landing Pages
- Juntos Sí Podemos, HHS COVID-19 Public Education Campaign
- CDC Foundation Mis/Disinformation Campaign
- Verizon “Linsanity” Campaign
- AARP Landing Page Chinese
- Washington State Department of Licensing’s ID2023 Campaign
- Wisconsin Women, Infants, and Children (WIC) Mom Strong Campaign Landing Page
- Wisconsin Department of Justice – School Safety Website
- Department of Defense Suicide Prevention Office (DSPO) Suicide Awareness and Prevention Campaign
5. Foreign Language Translations
- SBA Translation Services (Transpacific)
1. Promotional Videos
Juntos Sí Podemos, HHS COVID-19 Public Education Campaign
COVID-19 Public Health and Reopening America: Public Service Announcements and Advertising Campaign
- Program Objective: Increase vaccine confidence while reinforcing basic prevention measures. Increase vaccine uptake by communicating how and where to get vaccinated.
- Client Sample Was Produced For:The Office of the Assistant Secretary for Public Affairs (ASPA), Department of Health and Human Services (HHS)
- Date of Sample item: August 2020 – January 2022 (contract continues to present day)
Jack of All Trades
Target Audience: Hispanic/Latino health navigators
Glow Up
Target Audience: Hispanic/Latino young adults (English preferring)
Rayo De Esperanza
Target Audience: Hispanic/Latino older adults (65+)
We Can Do This, ASPA HHS Vaccine Confidence Public Education Campaign
U.S. Department of Health & Human Services We Can Do This Vaccine Confidence Public Education Campaign
- Program Objective: Increase vaccine uptake in eligible audiences in an effort to prevent hospitalizations and deaths from COVID.
- Client Sample Was Produced For: U.S. Department of Health & Human Services
- Date of Sample item: 2021
- Target Audience: AANHPI
- Languages: Vietnamese, Native Hawaiian and Pacific Islander, Filipino, Cantonese, Pan Asian, Korean, Tagalog, Mandarin
Ripple Effect
Language: Vietnamese
Language: Native Hawaiian, Pacific Islander
Language: Filipino
Language: Cantonese
Language: Pan Asian
1 in 5
Language: Mandarin
Language: Korean
CMS Medicare COVID Flu Vaccine Campaign
- Program Objective: Raise awareness among 65+ audiences to get their vaccine, booster and flu shots.
- Client Sample Was Produced For: Centers for Medicaid and Medicare Services
- Date of Sample item: January 2022
- Target Audience: Men and women 65+
Dra Peralta – Ahora es su Turno
Return to Screening, American Cancer Society
Get Screened Campaign / Revísate Ya
- Program Objective:Build awareness and understanding of the importance of regular cancer screenings; specifically, breast, cervical, colorectal among Hispanic women.
- Client Sample Was Produced For: American Cancer Society
- Date of Sample item: August 2021
- Target Audience: Hispanic, Spanish-preferring Women 25-54+
US Decennial Census 2020 – Native American Outreach Campaign
2020 Census
- Program Objective: Education, inform AIAN citizens about the 2020 Census and encourage them to fill out the Census form.
- Client Sample Was Produced For: Centers for Medicaid and Medicare Services
- Date of Sample item: January 2022
- Taget Audience: American Indian/Alaska Native
ResCare Advertising Campaign
COVID-19 Public Health and Reopening America: Public Service Announcements and Advertising Campaign
- Program Objective: Advertise the benefits offered by ResCare.
- Client Sample Was Produced For: ResCare
- Date of Sample item: 2021
- Target Audience: Audiences most likely to need ResCare (unemployed, post-correctional)
Department of Defense Sexual Assault Prevention and Response Office (SAPRO) Sexual Assault of Military Men Awareness and Prevention Campaign
COVID-19 Public Health and Reopening America: Public Service Announcements and Advertising Campaign
- Program Objective: Provide creative direction for the development of 6 animated videos and 7 associated collateral addressing male victims of sexual assault in the military.
- Client Sample Was Produced For: Department of Defense Sexual Assault Prevention and Response Office (SAPRO)
- Date of Sample item: September 2020-2022
- Target Audience: Target audience: 17–24- year-old male Service Members
- Note: Assets are in process of approval, and had not been made public by DOD at this time. Please see below snapshots.
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-8.20.00-AM-1024x331.jpg)
Louisiana National Guard Recruiting Campaign
- Program Objective: Enhance exposure to generate increased recruiting efforts for the LANG.
- Client Sample Was Produced For: Louisiana Air National Guard
- Date of Sample item: 2019-2020
- Target Audience: Young adults, 18-22 years old, in rural areas of LA
Papa John’s Pride Month Campaign
- Program Objective: Drive awareness to highlight employees who work within the Papa John’s company both domestically and internationally (UK).
- Client Sample Was Produced For: Papa John’s
- Date of Sample item: June 2021
- Target Audience: MC and LGBTQIA audiences
National Museum of African American Music Black and Proud Campaign
- Program Objective: Drive awareness and education of contributions of LGBTIA audience to all genres of music.
- Client Sample Was Produced For: National Museum of African American Music
- Date of Sample item: June 2020
- Target Audience: MC and LGBTQIA audiences
2. Graphic Treatments
African Swine Fever Campaign, USDA APHIS
COVID-19 Public Health and Reopening America: Public Service Announcements and Advertising Campaign
- Program Objective: Raise awareness about the African Swine Fever in Puerto Rico and the U.S. Virgin Islands. Communicate facts about ASF and how to prevent disease spread.
- Client Sample Was Produced For: U.S. Department of Agriculture Animal and Plant Health Inspection Service
- Date of Sample item: October – December 2021
- Target Audience: Hog producers/owners, international travelers, and other audiences in Puerto Rico and the U.S. Virgin Islands
- Format: Digital Banner, Digital Ads
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/ASF-Double_MPU-300x600-en-1.png)
Size: 300×600
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/ASF-MPU-300x250-es.png)
Size: 300×250
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/ASF-Mobile_Banner-320x50-en.png)
Size: 320×50
CMS Medicare COVID Flu Vaccine Campaign
CMS Medicare Flu Vaccine
- Program Objective: Raise awareness among 65+ audiences to get their vaccine, booster and flu shots.
- Client Sample Was Produced For: Centers for Medicaid and Medicare Services
- Date of Sample item: January 2022
- Format: Print Ad, Digital Ads
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-2.55.26-PM.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-2.55.43-PM-1024x976.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-2.55.01-PM.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-2.54.36-PM.jpg)
US Decennial Census 2020, American Asian Outreach Campaign
2020 Census Integrated Communications Campaign
- Program Objective: Motivate everyone to complete the 2020 Census “once, only once, and in the right place.”
- Client Sample Was Produced For: Centers for Medicaid and Medicare Services
- Date of Sample item: January – July 2020
- Target Audience: Asian American
- Languages: Vietnamese, Chinese Traditional, Filipino, Korean
- Format: Print and digital static
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/TDW_2020Census_Display_ILoveAttention_Vietnamese.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/TDW_2020Census_Display_TheCensusIs_Chinese-Traditional.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/TDW_2020Census_Display_TheCensusIs_Filipino.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/TDW_2020Census_Display_TheCensusIs_Korean.jpg)
Return to Screening, American Cancer Society
Get Screened Campaign / Revísate Ya
- Program Objective:Build awareness and understanding of the importance of regular cancer screenings; specifically, breast, cervical, colorectal among Hispanic women.
- Client Sample Was Produced For: American Cancer Society
- Date of Sample item: August 2021
- Target Audience: Hispanic, Spanish-preferring Women 25-54+
- Format: Digital Ad, Social Media
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/HCN_ACS-Web-Banners_300-x-600_Maria_3-576x1024.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/HCN_ACS-Web-Banners_300-x-600_Maria_1-576x1024.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/HCN_ACS-Web-Banners_300-x-600_Maria_2-576x1024.jpg)
US Small Business Administration Native American Outreach Campaign
- Program Objective: Help Native American tribes foster strong reservation economies.
- Client Sample Was Produced For: Division of Economic Development, US Small Business Administration
- Date of Sample item: 2005
- Taget Audience: American Indian
- Format: Print Ad
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-3.14.24-PM-1024x662.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-3.13.50-PM-1024x661.jpg)
US Decennial Census 2020 – Native American Outreach Campaign
2020 Census
- Program Objective: Education, inform AIAN citizens about the 2020 Census and encourage them to fill out the Census form.
- Client Sample Was Produced For: Centers for Medicaid and Medicare Services
- Date of Sample item: January 2022
- Taget Audience: American Indian/Alaska Native
- Format: Print Ad
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-3.20.23-PM.jpg)
Department of Defense Suicide Prevention Office (DSPO) Suicide Awareness and Prevention Campaign
- Program Objective: DoD effort to raise awareness of suicide and the DoD’s and to prevent suicide among Service Members.
- Client Sample Was Produced For: DoD Defense Suicide Prevention Office (DSPO)
- Date of Sample item: October 2020
- Target Audience: Leaders and Service Members
- Format: Marketing Collateral, Social Media Banners, presentation materials, Style Guides, Event Products
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-8.46.53-AM-1024x395.jpg)
Hillsborough County Voter Education Campaign
- Program Objective: Increase voter registration within one of Florida’s largest counties.
- Client Sample Was Produced For: Hillsborough County Voter Education Campaign
- Date of Sample item: October 2020
- Target Audiences: General Population, Black/African American, Hispanic/Spanish Speakers, Young Voters
- Format: Media Buying Examples, Billboards, Bus Wraps, Social Media Ads, Gas Pump Digital, Airport Digital
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-8.48.14-AM-1024x328.jpg)
National Museum of African American Music Black and Proud Campaign
- Program Objective: Drive awareness and education of contributions of LGBTIA audience to all genres of music.
- Client Sample Was Produced For: National Museum of African American Music
- Date of Sample item: June 2020
- Target Audience: MC and LGBTQIA audiences
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/black-and-proud_web-banner-1-1024x414.jpeg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-8.56.33-AM-1024x450.jpg)
3. Audio Clips
African Swine Fever Campaign, USDA APHIS
COVID-19 Public Health and Reopening America: Public Service Announcements and Advertising Campaign
- Program Objective: Raise awareness about the African Swine Fever in Puerto Rico and the U.S. Virgin Islands. Communicate facts about ASF and how to prevent disease spread.
- Client Sample Was Produced For: U.S. Department of Agriculture Animal and Plant Health Inspection Service
- Date of Sample item: October – December 2021
- Target Audience: Hog producers/owners, international travelers, and other audiences in Puerto Rico and the U.S. Virgin Islands
- Format: 30s Radio PSAs, English & Spanish
Juntos Sí Podemos, HHS COVID-19 Public Education Campaign
COVID-19 Public Health and Reopening America: Public Service Announcements and Advertising Campaign
- Program Objective: Increase vaccine confidence while reinforcing basic prevention measures. Increase vaccine uptake by communicating how and where to get vaccinated.
- Client Sample Was Produced For: The Office of the Assistant Secretary for Public Affairs (ASPA), Department of Health and Human Services (HHS)
- Date of Sample item: August 2020 – January 2022 (contract continues to present day)
- Format: 30s Radio PSA Spanish, Podcast with María Elena Salinas – English
COVID -19 Public Education Campaign Native American
- Program Objective: Increase vaccine confidence while reinforcing basic prevention measures.
- Client Sample Was Produced For: US Health and Human Services
- Date of Sample item: May 2021
- Format: 60s Radio PSA
US Decennial Census 2020 – Native American Outreach Campaign
2020 Census
- Program Objective: Education, inform AIAN citizens about the 2020 Census and encourage them to fill out the Census form.
- Client Sample Was Produced For: US Census Bureau
- Date of Sample item: December 2019
- Target Audience: American Indian/Alaska Native
HHS COVID -19 Public Education Campaign African American Radio PSAs
COVID-19 Public Education Campaign
- Program Objective: Implement a national COVID-19 public education campaign to provide clear, accurate, and actionable information to educate the public about how to combat COVID-19 and the flu.
- Client Sample Was Produced For: U.S. Dept. of Health & Human Services (HHS)
- Date of Sample item: 2021
- Target Audience: Audiences most at risk: low-income communities, communities of color, rural audiences, and those over the age of 65.
Landing Pages
Juntos Sí Podemos, HHS COVID-19 Public Education Campaign
COVID-19 Public Health and Reopening America: Public Service Announcements and Advertising Campaign
- Program Objective: Increase vaccine confidence while reinforcing basic prevention measures. Increase vaccine uptake by communicating how and where to get vaccinated.
- Client Sample Was Produced For: The Office of the Assistant Secretary for Public Affairs (ASPA), Department of Health and Human Services (HHS)
- Date of Sample item: August 2020 – January 2022 (contract continues to present day)
- Url: juntossipodemos.hhs.gov
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-4.17.19-PM-1024x952.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-4.18.56-PM-1024x1017.jpg)
CDC Foundation Mis/Disinformation Campaign
- Program Objective: Support efforts to increase vaccine confidence and uptake for adults in Hispanic communities by assessing and combating social media misinformation and disinformation.
- Client Sample Was Produced For: CDC Foundation
- Date of Sample item: September 2021 – April 2022
- Target Audience: Hispanic/Latino
- Url: www.elbeacon.org/es | www.elbeacon.org
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.12.46-AM-259x300.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.12.59-AM-258x300.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.13.27-AM-263x300.jpg)
Salud a Nuestro Alcance – Centro de los Derechos del Migrante, Inc
Salud a Nuestra Alcance / Health Within our Reach
- Program Objective: Combat misinformation and promote full access to health at work among communities of frontline workers by creating and promoting a space where they can easily navigate to find useful information.
- Client Sample Was Produced For: Centro de los Derechos del Migrante, Inc. (under a cooperative agreement with US Centers for Disease Control)
- Date of Sample item: October 2021
- Target Audience: Migrant workers in the meat processing industry with an emphasis on the Mexican community
- Url: juntossipodemos.hhs.gov
- Languages: Spanish, Haitian Creole
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-4.21.20-PM-1024x763.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-04-at-4.26.11-PM-1024x726.jpg)
Verizon “Linsanity” Campaign
- Program Objective: Promote Jeremy Lin’s “Linsanity” movie by developing a campaign around the movie’s opening, including opening night activation and a sweepstakes.
- Client Sample Was Produced For: Verizon
- Date of Sample item: August 2013
- Languages: Chinese, English, Korean
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/TDW_Verizon_LandingPage_Linsanity_Chinese.png)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/TDW_Verizon_LandingPage_Linsanity_English.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/TDW_Verizon_LandingPage_Linsanity_Korean.png)
AARP Landing Page Chinese
- Program Objective: Broaden AARP’s visibility and programming to reach diverse Asian American audiences.
- Client Sample Was Produced For: AARP
- Date of Sample item: 2022
- Url: chinese.aarp.org
- Language: Traditional and Simplified Chinese
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.18.42-AM-1024x485.jpg)
Washington State Department of Licensing’s ID2023 Campaign
- Program Objective: Increase Washingtonians’ awareness of the upcoming deadline to comply with the federal REAL ID law.
- Client Sample Was Produced For: Washington State Department of Licensing
- Date of Sample item: 2022
- Urls: www.id2023wa.com/vi | www.id2023wa.com/ko | www.id2023wa.com/zh
- Language: Vietnamese, Korean, Simplified Chinese
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.22.09-AM-300x212.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.24.11-AM-300x233.png)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.26.09-AM-300x236.jpg)
Wisconsin Women, Infants, and Children (WIC) Mom Strong Campaign Landing Page
- Program Objective: Increase awareness of the WIC program and help pregnant women, new mothers, and young children eat well, learn about nutrition, and stay healthy.
- Client Sample Was Produced For: Wisconsin WIC
- Date of Sample item: 2021
- Target Audience: All women, especially moms, with a particular focus on African American and Hispanic women ages 18–35
- Urls: wicmomstrong.com
- Languages: English, Spanish
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.33.33-AM.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.34.09-AM.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.33.55-AM-1024x502.jpg)
Wisconsin Department of Justice – School Safety Website
- Program Objective: School Safety Campaign – “Speak Up, Speak Out”, by establishing a brand for the statewide confidential threat reporting system for Wisconsin schools.
- Client Sample Was Produced For: The Wisconsin Department of Justice (DOJ) Office of School Safety (OSS)
- Date of Sample item: 2020
- Target Audience: Students, parents, and other key influencers in elementary through high schools
- Urls: www.speakup.widoj.gov
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.39.56-AM-1024x431.jpg)
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.40.08-AM-1024x486.jpg)
Department of Defense Suicide Prevention Office (DSPO) Suicide Awareness and Prevention Campaign
- Program Objective: DoD effort to raise awareness of suicide and the DoD’s and to prevent suicide among Service Members.
- Client Sample Was Produced For: DoD Defense Suicide Prevention Office (DSPO)
- Date of Sample item: October 2020
- Target Audience: Leaders and Service Members
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/DSPO-Landing-Page.png)
5. Foreign Language Translations
SBA Translation Services (Transpacific)
SBA Covid-19, Restaurant Revitalization Fund (RRF), Community Navigators
- Program Objective: Templates for Navigators on Restaurant Revitalization Fund.
- Client Sample Was Produced For: SBA
- Date of Sample item: May 3, 2021
- Target Audience: Arabic, French, German and Russian Small business owners in America
- Languages: Arabic, French, German and Russian
Arabic
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.56.27-AM-232x300.jpg)
French
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.57.28-AM-231x300.jpg)
German
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-10.00.00-AM-230x300.jpg)
Russian
![](https://hcnmedia.com/app/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-9.59.45-AM-231x300.jpg)